Pulse Creative

1st Logo

(2001-2006)

Logo: Over a white/aquamarine gradient background, a group of blue interlocked circles is shown with the white text "pulse:creative" and the dark blue byline "a matt kunitz company" in a bold font. The most inner and outer circles pulsate repeatedly.

FX/SFX: The circles moving repeatedly.

Music/Sounds: A wind-like whoosh combined with the sound of heartbeats.

Availability: Was seen on Fear Factor.

Editor's Note: None.

2nd Logo

(2008-2017)

Logo: On a cubed blue background, we slowly zoom into a lightened target that pulsates over and over. "pulse:creative" in serif is seen at the bottom, with the byline "a matt kunitz company".

Variants:

• On some Wipeout videogames, an extended version in which the target pulsates 3 times appears.
• The NDS port of Wipeout 2 has a still version of the logo.
  

FX/SFX: The zooming, the target.

Music/Sounds:

• In the logo's early days, a reverbed metallic clang sound was used.
• Since the early 2010s, the logo used a hollow buzzing bass noise which repeated twice (three times for the variant).
  

Availability: Seen on Wipeout, including the licensed games Wipeout 2, 3 and Wipeout: Create and Crash for the Wii. Also seen on the 2011 revival of Fear Factor, and the Fox series Kicking & Screaming.

Editor's Note: None.

3rd Logo

(2017-)

Logo: Similar concept to the last logo, but the target in the center is now a swirling, pulsating CG vortex, and all the text is in uppercase letters and in a different, more plain font.

Variant: The logo is cut-short in airings of Candy Crush.

FX/SFX: The vortex pulsating.

Music/Sounds: The later music of the previous logo.

Availability: Seen on Candy Crush on CBS, and the YouTube original series Kevin Hart: What The Fit.

Editor's Note: A better-animated followup to the previous logo.