Fisher-Price Video

Logo descriptions by mr3urious, yctheguardie

Logo captures by yctheguardie

Video captures by LogicSmash, Pepsi9072

1st Logo
(1985-1991)

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Nicknames: "Clumsy F-P", "Be Careful, Letters"

Logo: On a blue stage with red curtains above, the Fisher-Price logo, in its corporate font, dances in from the right. The "F" stops all of a sudden, causing the other letters to fall over. A child giggles, and the letters flip themselves over. A hyphen fades in between the letters, along with a registered trademark (R) symbol on the top right of the last "E". The logo shines, and the byline "A Division of The Quaker Oats Company" (F-P was owned by the company from 1969 until 1991, when they became a publicly-traded company) fades in below. The curtain drops.

FX/SFX: All 2D computer animation.

Music/Sounds: A playful synth tune ending in a synth horn fanfare.

Availability: Rare, as it is exclusive to Australia. It can be seen on a couple of Family Home Entertainment Australia tapes.

2nd Logo

(1992)

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Nickname: "CGI Curtain."

Logo: Simply the company name "Fisher-Price" in its corporate font. Behind the text is a shaded red curtain with white border edges on the bottom that covers the upper three quarters of the screen. Below is a blue background. There are shadows underneath the text and a spotlight shining on the upper left corner of the curtain.

FX/SFX: Aside from the fade in and fade out, it's a still logo.

Music: A six note synthesized flute piece with what sounds like a calliope in the background, similar to carnival music.

Availability: Ultra rare; has only turned up on a Goodtimes Home Video release of The Biggest Dinosaurs.

3rd Logo

(1999-2006, 2009)

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Logo: This is a still logo, with the Fisher-Price print logo (white letters on a red background inside of a flat curtain) against a black background. The word "Presents" is directly underneath in white text.

Variants: The 2009 variant has a blue background instead of black.

FX/SFX: None.

Music: None.

Availability: Common. Can be found on VHS and DVD releases of the Little People animated series.

4th Logo

(2001-2002)

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Logo: On a white background, the Fisher-Price logo, in its corporate font, appears. A monkey, a snail, and a frog play near the logo, and then the monkey reveals the name of the tape.

FX/SFX: Live-action.

Music/Sounds: A playful, jazzy tune, including the animals talking and giggling.

Availability: Very rare. Can be seen on Fisher Price: Baby Moves & Fisher Price: Musical Baby.